Oct 12, 2010
The key is in establishing the criteria that help you identify the high-potential opportunities, and to develop them as a group so that everyone buys in to them. The criteria that we propose are all encompassing so for an opportunity to be implemented it needs to:
Oct 4, 2010
The barriers to innovation are the idea killers in the room. You know, it costs too much, it takes too long. Get passed it, because innovation doesn’t start with money and resources, it starts with an open, positive state of mind and a focused process.
Sep 27, 2010
Your brand is the sum of everything that you are putting out into the marketplace: your product, your service, your design, your marketing. Think of your brand as a person, it has beliefs, acts, makes promises.