strategy

Is distance learning innovative or regressive?

Is distance learning innovative or regressive?

I recently had the opportunity to guest lecture at a major university. The topic was new media. In the middle of the lecture, it dawned on me that here I was talking about a trend in media that heightened the opportunities for interaction, communication and discussion … but I was talking to a half-empty lecture hall! The other half of the class was either watching me from home or taping me to watch at some later date when they had a minute (I know this because an exam question was going to be based on my lecture).

Huh?

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Building Brand U

Building Brand U

When I work with companies to build their brands, I start with a very straightforward definition, “what we believe in, what we do and what we say… that matters to a lucrative set of customers.”

But what about Brand U?  No, that’s not a new university for branding.  It’s a reference to building our own personal brands. We have beliefs, actions and thoughts that matter to our employers, friends, family and foes. And they have a profound effect over the path that our careers are going to take.

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Stractical Thinking™

Stractical Thinking is the bridging of strategic and tactical thinking. It is at the heart of the processes that we follow with our clients. Why? Strategic processes on their own can leave you 30,000 feet above the ground begging an answer to the question, now what? Tactical thinking on its own, well that’s easily answered by the age old idiom … if you don’t know where you are going, you are sure to get there. More